Jumat, 07 Maret 2008

New Report Examines the Medical Affairs Sector's Response to a Challenging Market
DUBLIN, Ireland -- Research and Markets (http://www.researchandmarkets.com/reports/c67215) has announced the addition of Medical Affairs Excellence: Structuring, Funding, & Aligning for Global Success to their offering.

In today's challenging healthcare environment, medical affairs' role has become even more crucial to pharmaceutical companies' success. Confronted with declining R&D productivity, escalating development costs, increasing competition, growing price pressures and intensified regulatory and public scrutiny, pharmaceutical companies seek to maintain double-digit revenue and earnings growth demanded by investors. In addition, companies are reallocating resources in response to Office of Inspector General (OIG) guidelines. This study uncovers how leading companies are working to align, staff and fund medical affairs capabilities to respond to these challenges.
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Executive Summary

Measuring Performance

Medical Affairs Performance Measures

* Overall Medical Affairs Staffing Levels

* Staffing by Capabilities

* Imputed FTEs Per Dedicated MA Capability

* FTEs to # of Compounds

* FTEs to # of Therapy Areas

* FTEs to U.S. Sales

* Staffing Changes and Drivers

* Outsourcing: Company

* Outsourcing: Capability

* External Spend Average and Range
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* External Spend: Average By Capability

* External Spend Per Compound

* Source and Distribution of Spend

* Factors Driving High Resource Consumption

Staffing and Spend

* Introduction

* Mission, Roles, & Responsibilities

* Geographic Span of Responsibility

* Product Lifecycle Span of Responsibility

* Functional Components and Structure

* Cross-Functional Interfaces

* Organizational Structures and Processes

Appendix

* Glossary of Terms

For more information visit http://www.researchandmarkets.com/reports/c67215

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